Q. ‘Who is the author of the book, ‘Mass Communication: A Sociological Perspective ?
1. Charles R Right
2. Bernard Burleson
3. Shanon and Weaver
4. Wilbur Schramm
Correct Ans: (1)
Explanation: Charles R. Wright is the author of the book “Mass Communication: A Sociological Perspective”. This book provides an in-depth analysis of mass communication from a sociological viewpoint, exploring the effects and roles of mass media in society, the interplay between media and social structures, and the processes through which media content is produced and consumed.