Location sound recorded while a footage is taken is described as: (A) Spot Sound (B) Footage Sound (C) Track Sound (D) Natural Sound Correct Ans: (D) Explanation: – Natural Sound refers to audio recorded directly from the environment during the shooting of a scene. It includes ambient sounds like wind, footsteps, or crowd noise. This […]
Location sound recorded while a footage is taken is described as: Read More »
The insertion of a shot in a picture sequence is known as: (A) Cut in (B) Cut away (C) Cut out (D) cut over Correct Ans: (A) Explanation: – A cut-in is a shot inserted to zoom in on a detail or object within a scene, providing closer visual context. For example, if a character
The insertion of a shot in a picture sequence is known as: Read More »
The period of limitation to initiate a proceeding for contempt of court is:Â (A) One year (B) Two years (C) Three years (D) Four years Correct Ans: (A) Explanation: – The period of limitation to initiate a proceeding for contempt of court is one year. This means that a person must file a contempt petition
Period of limitation to initiate a proceeding for contempt of court: Read More »
The Wage Boards for working journalists are constituted from time to time by: (A) The INS (B) the Labour Board (C) the Central Government (D) the State Governments Correct Ans: (C) Explanation: – The Central Government regularly constitutes the Wage Boards for working journalists. These boards recommend fair wages, working conditions, and other benefits for
Wage Boards for working journalists are constituted: Read More »
The other name for a jingle is: (A) Ident (B) Back tune (C) Prop up (D) Music clip Correct Ans: (A) Explanation: – The other name for a jingle is Ident. An ident is a short, catchy tune or musical phrase used in advertising to help identify a brand or product. It plays a key
The other name for a jingle is: Read More »
Milking a brand means reducing promotional activity to improve: (A) Profitability (B) Reach (C) Access (D) Frequency Correct Ans: (A) Explanation: – Milking a brand means reducing promotional activity to improve profitability. Companies use this strategy to minimize marketing expenses for established brands with strong market presence. By cutting promotional costs, they focus on maximizing
Milking a brand means reducing promotional activity to improve: Read More »
Which is not the technique of ‘Post Testing’ of advertisement? (A) Strategy measures (B) Folder test (C) Area Test (D) Econometrics Correct Ans: (A) Explanation: – Strategy measures are not a technique of post-testing an advertisement. Post-testing focuses on evaluating the effectiveness of an advertisement after its release, using methods like the folder test, area
Which is not the technique of ‘Post Testing’ of advertisement? Read More »
A rate which does not offer discount for advertisers is known as: (A) Hard rate (B) Unsubsidised rate (C) Market rate (D) Flat rate Correct Ans: (D) Explanation: – Advertisers refer to a rate that does not offer any discounts as the Flat Rate. This rate represents a fixed price that advertisers must pay for
A rate which does not offer discount for advertisers is known as: Read More »
