Key Milestones in Indian Radio Broadcasting

Match the following:   List I (Launch of Station/Programme)- List II (Year)  (Launch of Station/Programme) (Year) (a) Vividh Bharathi (i) 1984  (b) First Local Radio Station (ii) 1977  (c) First FM Station (iii) 1969  (d) Yuvavani Programme (iv) 1957   Codes: (a) (b) (c) (d) (A) (i) (ii) (iv) (iii) (B) (ii) (iv) (iii) (ii) (C) (iv) […]

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Key Books and Authors: Communication and Development Studies

Match the following books and authors.  List I- Books List II- Authors (a) Development of Underdevelopment (i) Daniel Belt  (b) Communication Networks (ii) Manuel Castells  (c) Post-Industrial Society (iii) E.M. Rogers and D. L. Kincaid  (d) The Rise of the Network Society (iv) Andre Gunder Frank  Codes: (a) (b) (c) (d) (A) (ii) (i) (iv)

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Postmodernist Influence on Indian Newspapers

Assertion (A): Post-modernist trends are blatantly visible in the content and design of Indian newspapers.   Reason (R): Because of impact and competition from the medium of television.   (A) Both (A) and (R) are true.   (B) Both (A) and (R) are true, but (R) is not the correct explanation.   (C) (A) is true, but (R) is

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Commercialization vs. Creativity in Indian Cinema

Assertion (A): India churns out a large number of commercial films from its dream factories with very little focus on creative innovation.   Reason (R): The Indian film industry is managed by unskilled and untrained manpower and driven by the aspirations of black money holders.   (A) Both (A) and (R) are true.   (B) Both (A) and

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The Reality of Subliminal Advertising in Indian Media

Assertion (A): Subliminal advertising is rampant in Indian media and is unchecked. Reason (R): The self-regulatory mechanism in the form of code of ethics has proved ineffective.   (A) Both (A) and (R) are true.   (B) Both (A) and (R) are true, but (R) is not the correct explanation.   (C) (A) is true, but (R) is

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Challenges in the Growth of Public Relations in India

Assertion (A): The profession of Public Relations in India has not made much head-way despite best efforts by a good number of dedicated professionals.    Reason (R): Lack of industrial and corporate interest in media relations is mainly responsible for the dismal situation.   (A) Both (A) and (R) are true.   (B) Both (A) and (R) are

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Success and Failure of SITE: A Critical Analysis

Assertion (A): SITE was a hardware success, a software failure.  Reason (R): Because the contents were produced without the inputs from social scientists.   (A) Both (A) and (R) are true.   (B) Both (A) and (R) are true, but (R) is not the correct explanation.   (C) (A) is true, but (R) is false.   (D) (A) is

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New World Information and Communication Order: A Distant Reality

Assertion (A): The new world information and communication order has remained a mirage.   Reason (R): The world is unipolar and the United States presides over the world order of media and communication imperialism.   (A) Both (A) and (R) are true.   (B) Both (A) and (R) are true, but (R) is not the correct explanation.   (C)

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