Social advertising relates to the advertising of:ย ย Social advertising relates to the advertising of: (A) Social leaders (B) Socially relevant ideas (C) Read More ยป
Surrogate advertising is a legitimate practice: Assertion (A): Surrogate advertising is a legitimate practice. Reason (R): Advertising provides information about the Read More ยป
Research unit, โThe Hindustan Thompson Associatesโ is The research unit of the advertising agency, โthe Hindustan Thompson Associatesโ is (A) NRS (B) Read More ยป
The percentage-of-salesโ approach to advertising budgets: The percentage-of-salesโ approach to advertising budgets ties budgeting to: (A) last yearโs sales (B) anticipated Read More ยป
A single advertisement for a number of brands or services is called:ย A single advertisement for a number of brands or services is called: (A) umbrella (B) Read More ยป
A book that contains the specimens of advertisement is called:ย A book that contains the specimens of advertisement is called: (A) record (B) formatter (C) Read More ยป
A reader advertisement is set in:ย A reader advertisement is set in: (A) news style (B) editorial style (C) feature style Read More ยป
Response decay is the rate of decline in response to: Response decay is the rate of decline in response to: (A) an advertisement (B) an Read More ยป