Collateral category in ads doesn’t include
Collateral category in ads doesn’t include Correct Ans: (C) Explanation:The collateral category in advertising includes
Category: Advertising and Marketing Communication
Copy platform refers to
Copy platform refers to Correct Ans: (B) Explanation:A copy platform refers to a collaborative effort
‘Dead husk’ in ads relates to limitation of
‘Dead husk’ in ads relates to limitation of Correct Ans: (A) Explanation:In advertising, the term
The other word for copywriting is
The other word for copywriting is Correct Ans: (A) Explanation:The other word for copywriting is
Global Nature of Indian Advertising Industry
Assertion (A): The advertising industry in India has of late acquired international character. Reason (R):
CPM is associated with advertising in
CPM is associated with advertising in(A) Broadcast media(B) Print media(C) Visual media(D) New media Correct
When colours in an advertisement are not harmonious, it is
When colours in an advertisement are not harmonious, it is identified as Correct Ans: (D)
The number of readers who can recall of seeing advertisement is
The number of readers who can recall of seeing advertisement is referred to as Correct