Shannon and Weaver

List of mass communication authors, personalities and their focus area and concepts

Below are the list of popular authors in the discipline of mass communication and their concepts or ideas. These type of questions are always asked in UGC NET exam conducted by NTA. S. no. Authors Idea/concept 1. Roland Barthes Anchorage 2. Stuart Hall Negotiated Code 3. John Fiske Communication test 4. F Parkin Radical System […]

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IGNOU 2019 M.Phil/Ph.D. solved entrance test paper

Journalism and Mass Communication 2019 For calculating rank order correlation, which data type is most suitable? Nominal Ordinal Interval Ratio Explanation- The Spearman rank-order correlation coefficient is a nonparametric measure of the strength and direction of association that exists between two variables measured on at least an ordinal scale1. It is denoted by the symbol

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Match the following questions with explanation- Series 8- (Mass Communication)

Keywords- Rostow, Shannon and Weaver, Marshal McLuhan, Herbert Spencer. It is already solved questions and this match the following question is related with authors and their idea which were asked in previous paper of UGC-NET exams (Journalism and Mass Communication). It contains authors like ‘Rostow, Shannon and Weaver, Marshal McLuhan, Herbert Spencer.‘ and their concepts

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