Titus communications is a joint venture involving
- Tass, Sanghai Communications, Itochu, US West
- Toshiba, Itochu, Time Warner, UNI
- Itochu, Toshiba, Time Warner, US West
- UNI, Itochu, Time Warner, US West
Correct Ans: (C)
Explanation:
Titus Communications is a joint venture that involves Itochu, Toshiba, Time Warner, and US West. These four major companies teamed up to enter the cable and telecommunications market. Each partner brought different strengths to the venture, creating a powerful alliance.
Itochu and Toshiba contributed their expertise from Japan. They offered strong backgrounds in electronics and global business networks. Their role helped expand the ventureโs technical capacity and market reach in Asia.
Meanwhile, Time Warner brought media power to the table. As a major content provider, it added value through entertainment, news, and digital media assets. This helped the venture compete in content delivery and cable TV.
US West, a major American telecommunications firm, added infrastructure support. It brought essential experience in network management and digital communication systems. With this input, the venture could build a strong distribution system for both internet and cable services.
Together, these companies formed Titus Communications to create a modern, international media service. They aimed to combine content, technology, and delivery systems to serve diverse audiences. The joint venture also reflected the growing trend of globalization in the media industry.
Moreover, Titus Communications symbolized a strategic response to market changes. As media and telecom lines began to blur, partnerships like this became necessary. By working together, these companies could stay competitive and innovative.
In short, Titus Communications involved Itochu, Toshiba, Time Warner, and US Westโa smart mix of technology, content, and telecom expertise.
