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The Role of Time in Television News Production

Assertion (A): Time is not an important factor in television news production.

Reason (R): Journalists cannot explain what the viewer watches and how much.

(A) Both (A) and (R) are true

(B) Both (A) and (R) are true, but (R) is not the correct explanation

(C) (A) is true, but (R) is false

(D) (A) is false, but (R) is true

Correct Ans: (A)

Explanation:

Assertion (A) states that time is not an important factor in television news production, and it holds true. Television news operates on strict time constraints due to scheduled broadcasts and audience expectations. Journalists must craft concise and engaging stories that fit within the allocated time slots.

Reason (R) also holds true because journalists do not control how viewers perceive or interpret the content they watch. While reporters and editors decide the stories’ length and presentation, the ultimate understanding lies with the viewer. Factors like personal interests, prior knowledge, and attention span influence how much information the audience absorbs.

For example, a 30-second news clip about a local event might reach one viewer as informative but leave another wanting more details.

Both the assertion and reason are valid, but they are independent of each other. While time management is crucial in television news, journalists cannot entirely predict or control the viewer’s interpretation or engagement with the content. This highlights the dynamic and multifaceted nature of news production and consumption in the broadcast industry.

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