Jan Servaes

Important Questions on philosopher/thinkers/linguist/novelist etc.

Who was a German physicist who first conclusively proved the existence of the electromagnetic waves and named on unit of frequency Hertz? Ans- Heinrich Hertz Who said, ”people make news and dead people make more news, and dead superstars make even more news? Ans-Henry Luce …………… is a concept that was originated by Sigmund Freud […]

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Tejpur University (TUEE) 2019 M.Phil/Ph.D. solved entrance test paper

Journalism and Mass Communication 2019 ‘Controlled group’ is a term used in Survey research Historical research Experimental research Descriptive research Explanation- An experimental group is the group in an experiment that receives the variable being tested. One variable is tested at a time. The experimental group is compared to a control group, which does not receive the test variable. In this way, experimental groups are

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Models and Theories of Mass Communication- Quick revision notes

Important Models and Theories of Mass Communication

All the important models and theories are listed below in chronological order and very useful for NET-JRF preparation. SL No Theories Given by 1. Magic Bullet Theory Lasswell (1938) 2. Lasswell Model Lasswell (1948) 3. Shannon and Weaver Model Shannon and Weaver (1949) 4. Modernisation Theory Daniel Learner (1950) 5. ABX Model Theodore M Newcomb

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