The word ‘cinema’ was coined in: (A) The United States (B) The Soviet Union (C) Great Britain (D) France Correct Ans: (D) Explanation:The word ‘cinema’ originated in France, reflecting the country’s early influence on the film industry. It comes from the French term cinématographe, which itself was derived from Greek roots: kinema (movement) and graphein […]
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Factor analysis is used for: (A) data entry (B) data distribution (C) data reduction (D) data separation Correct Ans: (C) Explanation:Researchers use factor analysis to reduce large datasets into smaller, more meaningful groups. Instead of analyzing each variable separately, they identify patterns and combine related variables into broader categories called factors. This method works by
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A possible, but incorrect explanation of research results is called: (A) internal variable (B) confounding variable (C) independent variable (D) dependent variable Correct Ans: (B) Explanation:A confounding variable is a hidden factor in research that falsely appears to explain the results. It interferes with the relationship between the independent and dependent variables, creating confusion or
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The principle that a researcher should not increase assumptions than the minimum required is referred to as: (A) sample quota (B) test sample (C) occam’s razor (D) golden mean Correct Ans: (C) Explanation:Occam’s Razor is a principle that guides researchers and thinkers to keep things simple. It says: do not make more assumptions than necessary.
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The Sarvodaya movement in Sri Lanka adopted model of communication. (A) The Hindu (B) The Christian (C) The Islamic (D) The Buddhist Correct Ans: (D) Explanation:The Sarvodaya movement in Sri Lanka embraced a Buddhist model of communication to guide its philosophy and community development efforts. Rooted in compassion, mindfulness, and harmony, this approach focuses on
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The prescription of Daniel Lerner for development were criticised as: (A) political (B) autonomous (C) anarchic (D) ethno-centric Correct Ans: (D) Explanation:Daniel Lerner’s influential theories on development, especially through his book The Passing of Traditional Society, promoted modernization based on Western values. He believed that media could transform “traditional” societies into “modern” ones by spreading
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The who-to-who communication matrix within the total system is labelled as: (A) focal inquiry (B) network analysis (C) socio-metric fit (D) structural dynamism Correct Ans: (B) Explanation:Network analysis is the method used to examine the “who-to-who” communication matrix within a total system. It maps the flow of information between individuals or groups, helping researchers understand
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Denis Goulet explained the concept of:Â Correct Ans: (C) Explanation:Denis Goulet, a leading development thinker, introduced the idea of real development to challenge purely economic measures of progress. He argued that development should not be limited to GDP growth or industrial expansion. Instead, it must center on human dignity, freedom, and ethical well-being. According to
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