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E.M. Rogers, in his theoretical advocacy of diffusion of innovation

Leave a Comment / Dec 2012 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

E.M. Rogers, in his theoretical advocacy of diffusion of innovation, introduced the concept of (A) Developmental symbolism (B) Technocracy (C) cosmopoliteness (D) Social interactionism Correct Ans: (C) Explanation: E.M. Rogers introduced the concept of cosmopoliteness in his diffusion of innovation theory. He emphasized that individuals with a broad perspective and global outlook are more likely […]

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The universal model of communication will have

Leave a Comment / Dec 2012 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

The universal model of communication will have (A) Six components (B) Five components (C) Four components (D) Three components Correct Ans: (B) Explanation: The universal model of communication always functions with five essential components. Each of these elements plays a vital role in ensuring smooth and effective message exchange. Without them, communication would break down.

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Mass media, according to, Lazarsfeld and Merton, reinforce

Leave a Comment / Dec 2012 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

Mass media, according to, Lazarsfeld and Merton, reinforce (A) Public image (B) Religious participation (C) Social norms (D) Economic ideas Correct Ans: (C) Explanation: Lazarsfeld and Merton emphasized that mass media reinforce social norms rather than change them. They believed media strengthen existing attitudes by repeatedly exposing audiences to specific messages. As a result, people

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Understanding Film Adaptation and Its Challenges

Leave a Comment / Dec 2012 (II), Film and visual communication, MCQ (Question-Answer), UGC-NET (Paper II) /

Read the following passage and answer question. The matter of adaptation of literary or theatrical works to the Cinema has been taken for granted by most early filmmakers including – not the least among them – Sergei Eisenstein. The Lessons With Eisenstein, as recorded by one of his students, Vladimir Nizhny, are, in fact, lessons

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Understanding Key Film Terms and Their Explanations

Leave a Comment / Dec 2012 (II), Film and visual communication, MCQ (Question-Answer), UGC-NET (Paper II) /

Match List-I with List-II: List I- (Terms) List II- (Explanation) (a) Focus out 1. Camera cover to lessen the sound of a camera. (b) Focus 2. Tape to paste on a spliced film to reduce sound. (c) Blimp 3. Editing device (d) Bloop 4. Camera operation to sharpen the image. Codes: (a) (b) (c) (d)

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