Key Thinkers in Language and Semiotics

Match the following:  

(List I- Personality)(List II- Focus Area)
(a) Jacques Derrida(i) Text linguistics
(b) Noam Chomsky(ii) Discourse analysis
(c) Van Dijk(iii) Network of sings
(d) Ferdinand de Saussure(iv) Dismantling structure in text
Codes:(a)(b)(c)(d)
(A)(ii)(iii)(i)(iv)
(B)(i)(iii)(iv)(ii)
(C)(iv)(i)(ii)(iii)
(D)(iii)(ii)(iv)(i)

Correct Ans: (C)

Explanation:
Understanding the thinkers behind modern language and communication theory helps decode how meaning is shaped. Each personality listed has contributed a distinct perspective.

Let’s start with Jacques Derrida. He introduced the concept of deconstruction, which focuses on dismantling structure in text. He challenged fixed meanings and binary oppositions. So, (a) – (iv) is the correct match.

Next, Noam Chomsky revolutionized linguistics through his text linguistics and theories on syntax. He developed transformational grammar, which examines sentence structures. Thus, (b) – (i) fits perfectly.

Then comes Teun A. Van Dijk, who focuses on discourse analysis. He explores how language and power interact, especially in media and politics. Therefore, (c) – (ii) is the right pair.

Finally, Ferdinand de Saussure, often seen as the father of structuralism, introduced the concept of language as a network of signs. He emphasized the relationship between signifier and signified. So, (d) – (iii) completes the sequence.

To recap:

  • Derrida – Dismantling structure in text
  • Chomsky – Text linguistics
  • Van Dijk – Discourse analysis
  • Saussure – Network of signs

Each scholar changed how we study and understand language. Together, their theories laid the foundation for communication, media studies, and semiotics today.

JMC Study Team

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