In terms of public awareness, news has the status of
(A) Dominant discourse
(B) Conflict value
(C) Unintended exchange
(D) Limited judgement
Correct Ans: (A)
Explanation
News plays a crucial role in shaping public awareness, functioning as a dominant discourse in society. It provides information, influences perspectives, and sets the agenda for public discussions and policymaking.
As a dominant discourse, news is not just a means of delivering facts but also a powerful tool that constructs reality. Media organizations frame stories, select angles, and highlight specific narratives, which affect how people interpret events and issues. Consequently, news coverage can strengthen social values, reinforce ideologies, or challenge existing structures.
Moreover, news serves as a bridge between policymakers and the public. It helps individuals stay informed about governance, social issues, and global events, enabling them to engage in meaningful discussions and decision-making. With the rise of digital media, news consumption has become more interactive, allowing audiences to question, analyze, and respond to information in real-time.
However, the dominance of news discourse also raises concerns about bias, misinformation, and agenda-setting. Media houses, influenced by corporate interests, political affiliations, or audience preferences, may shape narratives in ways that serve specific agendas. Therefore, it is essential for consumers to critically evaluate news sources, cross-check facts, and consider multiple perspectives.
Ultimately, news remains a dominant force in shaping public consciousness. Its influence extends beyond reporting—it constructs the very framework through which society perceives and engages with the world.