Assertion (A): Empathy is an important factor in modernisation of traditional societies. Reason (R): Since modernisation is westernisation, mediated development depends on individual empathy in the process. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R) is […]
Role of Empathy in Modernization of Traditional Societies Read More ยป
Assertion (A): Media professionals do not have much control over their work. Reason (R): As they are restricted by the legal and ethical aspects of the profession. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R) is
Understanding Media Professionals’ Control Over Work Read More ยป
Assertion (A): Post-modernist trends are blatantly visible in the content and design of Indian newspapers. Reason (R): Because of impact and competition from the medium of television. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R) is
Postmodernist Influence on Indian Newspapers Read More ยป
Assertion (A): India churns out a large number of commercial films from its dream factories with very little focus on creative innovation. Reason (R): The Indian film industry is managed by unskilled and untrained manpower and driven by the aspirations of black money holders. (A) Both (A) and (R) are true. (B) Both (A) and
Commercialization vs. Creativity in Indian Cinema Read More ยป
Assertion (A): Subliminal advertising is rampant in Indian media and is unchecked. Reason (R): The self-regulatory mechanism in the form of code of ethics has proved ineffective. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R) is
The Reality of Subliminal Advertising in Indian Media Read More ยป
Assertion (A): The profession of Public Relations in India has not made much head-way despite best efforts by a good number of dedicated professionals. Reason (R): Lack of industrial and corporate interest in media relations is mainly responsible for the dismal situation. (A) Both (A) and (R) are true. (B) Both (A) and (R) are
Challenges in the Growth of Public Relations in India Read More ยป
Assertion (A): SITE was a hardware success, a software failure. Reason (R): Because the contents were produced without the inputs from social scientists. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C) (A) is true, but (R) is false. (D) (A) is
Success and Failure of SITE: A Critical Analysis Read More ยป
Assertion (A): The new world information and communication order has remained a mirage. Reason (R): The world is unipolar and the United States presides over the world order of media and communication imperialism. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation. (C)
New World Information and Communication Order: A Distant Reality Read More ยป
