The largest advertising agency of the world is (A) J. Walter Thompson (B) Saatehi and Saatehi (C) David Ogilvy Inc. (D) MacConn-Erikson Worldwide Correct Ans: (D) Explanation: McCann-Erickson Worldwide holds the title of the largest advertising agency in the world. This agency, part of McCann Worldgroup, has built a reputation for creating iconic global advertising […]
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Narratology generally deals with two major elements; one is Suzyet, i.e. structure, the other being (A) Character (B) Author (C) Fabula (D) Climax Correct Ans: (C) Explanation: Narratology, the study of narrative structures, revolves around two major elements: Suzyet and Fabula. Suzyet refers to the structure or presentation of a story, including how events unfold,
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Editing in newspapers means the removal of _____ in writing. (A) Articles (B) Fog (C) Atmosphere (D) Treatment Correct Ans: (B) Explanation: Editing in newspapers plays a crucial role in ensuring clarity, accuracy, and readability. The term “fog” refers to unclear, confusing, or overly complex writing that makes it difficult for readers to understand the
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The Amit Mitra Committee was to prepare a report on (A) National broadcast policy (B) Programme quality of AIR (C) Broadcast code of ethics (D) Radio recruitment policy Correct Ans: (A) Explanation: The Amit Mitra Committee worked on developing India’s National Broadcast Policy. The government formed this committee to analyze the broadcasting sector and suggest
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The Mail, published from the erstwhile city of Madras (now Chennai) was (A) An eveninger (B) A morning newspaper (C) A weekly newspaper (D) A bi-weekly newspaper Correct Ans: (A) Explanation: The Mail was a well-known evening newspaper published from Madras (now Chennai). Established in 1868, it became a prominent English-language daily that catered to
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Motilal Ghosh was associated with (A) Anand Bazaar Patrika (B) Amrit Bazaar Patrika (C) Jana Shakti (D) Ganashakti Correct Ans: (B) Explanation: Motilal Ghosh played a crucial role in shaping Amrit Bazaar Patrika, one of India’s most influential newspapers. Sisir Kumar Ghosh and Motilal Ghosh founded the newspaper in 1868 as a weekly Bengali publication.
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The Arabic television channel Al- Jazeera has its headquarters at (A) Cairo (B) Tunis (C) Doha (D) Muscat Correct Ans: (C) Explanation: Al Jazeera, one of the most influential Arabic news channels, has its headquarters in Doha, Qatar. Established in 1996 by the Qatari government, it quickly became a major player in global journalism, offering
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_______ can be called as presentational media. (A) Magazines (B) Newspapers (C) Teletext (D) Body language Correct Ans: (D) Explanation: Presentational media refers to forms of communication where a person directly conveys messages through physical expression, voice modulation, and gestures. Among the given options, body language best fits this category, as it involves nonverbal cues
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