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Cross-Media Ownership

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Assertion (A): The cross-media ownership in India is a reality.

Reason (R): Many large newspaper houses have diversified into other media like television, film, radio and Internet.

(A) Both (A) and (R) are true.

(B) Both (A) and (R) are true, but (R) is not the correct explanation.

(C) (A) is true, but (R) is false

(D) (A) is false, but (R) is true

Correct Ans: (A)

Explanation:

(A) The statement “The cross-media ownership in India is a reality” is true because many large media organizations in India own and operate across different media platforms like newspapers, television channels, radio stations, and online platforms.

(R) The statement “Many large newspaper houses have diversified into other media like television, film, radio and Internet” supports the assertion, as it is a direct reason behind the reality of cross-media ownership in India. Many media companies have expanded their business into different areas to reach a broader audience and increase their market share.

Thus, both (A) and (R) are true, and (R) correctly explains (A), so the correct answer is (A).

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