Home / Year-wise PYQ / Dec 2012 (III) / The systems theory of public relations is described as set of united

The systems theory of public relations is described as set of united

The systems theory of public relations is described as a set of united

(A) Pressure groups

(B) Subsystems

(C) Employee systems

(D) Production systems

Correct Ans: (B)

Explanation:

The systems theory of public relations describes PR as a network of interconnected subsystems that work together. This theory explains how different units within an organization interact to maintain stability and efficiency.

Organizations operate through various subsystems. Internal subsystems include management, employees, and corporate policies. External subsystems involve media, government, and the public. These elements must work together to ensure effective communication and crisis management. If one subsystem fails, it disrupts the entire organization.

Public relations professionals apply this theory to create strong communication networks. They ensure that messages flow smoothly between departments and audiences. PR teams also monitor how different subsystems interact to predict potential issues and solve them proactively.

The other options do not fully align with this concept. Pressure groups influence policies but do not form internal communication systems. Employee systems focus only on workforce management. Production systems deal with manufacturing rather than communication flow.

Thus, the systems theory helps PR professionals coordinate efforts across multiple channels. It ensures efficient communication, brand reputation management, and long-term stability. Organizations that follow this theory effectively handle crises, improve public perception, and maintain trust.

Assistant Professor
Dr. Ranjan Kumar

Founder & Educator

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