Wilbur Schramm Archives - JMC STUDY HUB

List of mass communication authors, personalities and their focus area and concepts

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Below are the list of popular authors in the discipline of mass communication and their concepts or ideas. These type of questions are always asked in UGC NET exam conducted by NTA. S. no. Authors Idea/concept 1. Roland Barthes Anchorage 2. Stuart Hall Negotiated Code 3. John Fiske Communication test 4. F Parkin Radical System […]

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Match the following questions with explanation- Series 7

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Keywords- Donald Shaw and Maxwell McCombs, Antonio Gramsci, Wilbur Schramm, George Gerbner. It is already solved questions and this match the following question is related with authors and their idea which were asked in previous paper of UGC-NET exams (Journalism and Mass Communication). It contains authors like ‘Donald Shaw and Maxwell McCombs, Antonio Gramsci, Wilbur

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Models and Theories of Mass Communication- Quick revision notes

Important Models and Theories of Mass Communication

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All the important models and theories are listed below in chronological order and very useful for NET-JRF preparation. SL No Theories Given by 1. Magic Bullet Theory Lasswell (1938) 2. Lasswell Model Lasswell (1948) 3. Shannon and Weaver Model Shannon and Weaver (1949) 4. Modernisation Theory Daniel Learner (1950) 5. ABX Model Theodore M Newcomb

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Wilbur Schramm

List of mass communication authors, personalities and their focus area and concepts

Important Models and Theories of Mass Communication

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