Corporate public relations deals with (A) The whole organisation (B) Goods and services (C) Profits and payments (D) Publicity and propaganda Correct Ans: (A) Explanation: Corporate public relations (CPR) manages communication for the entire organization rather than focusing on just products, profits, or publicity. It ensures that all departments align with the company’s vision, mission, […]
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Match the List – I with List – II: List I List II (a) DAVP (i) International news flow (b) ABC (ii) Association (c) INS (iii) Certification (d) NWICO (iv) Publicity Codes: (a) (b) (c) (d) (A) (ii) (iii) (iv) (i) (B) (i) (ii) (iii) (iv) (C) (iv) (iii) (ii) (i) (D) (iii) (iv) (i)
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The model which helps to locate the attribution and construction of meaning with the receiver: (A) Expressive (B) Ritual (C) Publicity (D) Reception Correct Ans: (B) Explanation: The ritual model helps locate the attribution and construction of meaning with the receiver in communication. This model emphasizes the role of the audience in creating and interpreting
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The theory of spiral of silence is mainly related to: (A) Propaganda (B) Public Opinion (C) Advertising (D) Publicity Correct Ans: (B) Explanation:Elisabeth Noelle-Neumann developed the theory of the Spiral of Silence, which primarily relates to public opinion. This theory explains how individuals, fearing social isolation, often stay silent when they believe their views fall
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