Which is not the technique of โ€˜Post Testingโ€™ of advertisement?

Which is not the technique of โ€˜Post Testingโ€™ of advertisement? (A) Strategy measures (B) Folder test (C) Area Test (D) Econometrics Correct Ans: (A) Explanation: – Strategy measures are not a technique of post-testing an advertisement. Post-testing focuses on evaluating the effectiveness of an advertisement after its release, using methods like the folder test, area […]

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