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oral traditions

Mythological Influence on Traditional Media in India

Leave a Comment / June 2013 (II), Mass Media, MCQ (Question-Answer), UGC-NET (Paper II) /

Assertion (A): Traditional media in India are mostly mythological due to audience preference. Reason (R): Modern mass media are responsible for this as they have made audience prefer traditional media. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) […]

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Fiske and Hartley have identified the concept of

Leave a Comment / Dec 2012 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

Fiske and Hartley have identified the concept of (A) Community radio (B) Bardic television (C) Delinquent media (D) Juvenile media Correct Ans: (B) Explanation: John Fiske and John Hartley introduced the concept of bardic television, comparing television to the role of ancient bards. In early societies, bards were storytellers who preserved cultural values, history, and

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