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media evolution

Timeline of Key Mass Communication Theories

Leave a Comment / Dec 2015 (II), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper II) /

Write the correct sequence of the following theories:  (A) Diffusion of Innovation, uses and gratification, agenda – setting, cultivation (B) Agenda – setting, cultivation, diffusion of Innovation, uses and gratification (C) Cultivation, diffusion of innovation, uses and gratification, agenda – setting (D) Uses and gratification, cultivation, agenda – setting, diffusion of Innovation Correct Ans: (A) […]

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Chronological Launch of Prominent FM Radio Stations in India

Leave a Comment / Dec 2015 (II), MCQ (Question-Answer), Radio, UGC-NET (Paper II) /

Find out the correct sequence of the following radio stations:  (A) FM Chennai, FM Jalandhar, FM Rainbow, FM Gold (B) FM Gold, FM Chennai, FM Jalandhar, FM Rainbow (C) FM Rainbow, FM Gold, FM Chennai, FM Jalandhar (D) FM Jalandhar, FM Rainbow, FM Gold, FM Chennai Correct Ans: (A) Explanation: The correct answer is (A)

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The new source of television news in the United States is

Leave a Comment / Dec 2015 (II), MCQ (Question-Answer), Television, UGC-NET (Paper II) /

The new source of television news in the United States is (A) Comedy news (B) Tragedy news (C) Passive news (D) 360° news Correct Ans: (A) Explanation: Comedy news has become a prominent source of television news in the United States. It combines humor with current events, providing audiences with a lighter, often satirical take

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Who used the concept of ‘rear-view mirrorism’ in communication?

Leave a Comment / June 2015 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

Who used the concept of ‘rear-view mirrorism’ in communication? (A) Sean McBride (B) C. P. Snow (C) Naomi Klein (D) Marshall McLuhan Correct Ans: (D) Explanation:Marshall McLuhan, the renowned communication theorist, introduced the idea of rear-view mirrorism to describe how societies often understand new media by comparing them to old ones. According to McLuhan, we

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The Rise of Radio: A Revolutionary Shift in Mass Communication

Leave a Comment / Dec 2014 (II), MCQ (Question-Answer), Radio, UGC-NET (Paper II) /

Read the following passage and answer the questions Radio’s development over the years has been very much a function of its potential social usage as a medium. The arrival of phonograph, film and the ‘wireless’ all offered the reporter a tool for presentation that challenged existing communication of time and space, but this was not

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The rolling news format was popularised by

Leave a Comment / Journalism, June 2014 (III), MCQ (Question-Answer), UGC-NET (Paper III) /

The rolling news format was popularised by (A) Doordarshan (B) BBC (TV) (C) CNN (D) ABC Correct Ans: (C) The rolling news format transformed television journalism. CNN, short for Cable News Network, played a key role in making this style popular. Unlike traditional formats, rolling news offers continuous updates without waiting for fixed news bulletins.

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The Role of Community Journalism in India

Leave a Comment / Dec 2013 (III), Journalism, MCQ (Question-Answer), UGC-NET (Paper III) /

Assertion (A): The concept of community Journalism has made a definite exit from the Indian journalistic world. Reason (R): Modern technology has made the reach of TV and radio possible in every nook and corner of the country and supply the community related news effectively. (A) Both (A) and (R) are true. (B) Both (A)

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Key Thinkers and Their Contributions to Media and Communication

Leave a Comment / Dec 2013 (II), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper II) /

Match List – I with List – II:                                     List – I (Author) List – II (Concept) (a) W.W. Rosto 1. Entropy (b) Shannon & Weaver 2. Evolutionary Perspective (c) Marshal McLuhan 3. Growth theory (d) Herbert Spencer 4. Medium is the message Codes: (a) (b) (c) (d) (A) 3 1 4 2 (B) 1 4

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