• +918298628674
  • support@jmcstudyhub.com
  • Contact on Sat & Sun only
Google-play Youtube Facebook Linkedin X-twitter Instagram
Buy UGC-NET Course

Mass Communication

The constant comparative analysis is involved in approach.

Leave a Comment / Dec 2015 (III), Research Methodology, UGC-NET (Paper III) /

The constant comparative analysis is involved in approach. (A) the agenda – setting (B) personal effects (C) positivist (D) grounded theory Correct Ans: (D) Explanation: In media research, constant comparative analysis forms the heart of the grounded theory approach. This technique involves comparing each piece of data with others to identify patterns, categories, and relationships. […]

The constant comparative analysis is involved in approach. Read More »

List of population elements from which the sample is drawn is

Leave a Comment / Dec 2015 (III), MCQ (Question-Answer), Research Methodology, UGC-NET (Paper III) /

The list of population elements from which the sample is drawn is called (A) population register (B) sample register (C) sampling frame (D) population frame Correct Ans: (C) Explanation: In mass communication and social science research, a sampling frame refers to the complete list of population elements from which a researcher selects a sample. It

List of population elements from which the sample is drawn is Read More »

In social science research, the concept of Verstehen was by

Leave a Comment / Dec 2015 (III), MCQ (Question-Answer), Research Methodology, UGC-NET (Paper III) /

In social science research, the concept of Verstehen was promoted by (A) James Carey (B) James Curran (C) Max Weber (D) Leslie Fielden Correct Ans: (C) Explanation: In social science research, Max Weber introduced the concept of Verstehen, which means “understanding” in German. This idea emphasizes empathetic and interpretive understanding of human actions, especially from

In social science research, the concept of Verstehen was by Read More »

In research, abstract models are not applied to

Leave a Comment / Dec 2015 (III), MCQ (Question-Answer), Research Methodology, UGC-NET (Paper III) /

In research, abstract models are not applied to (A) non – causal relations (B) conceptual issues (C) elements of reasoning (D) real problems Correct Ans: (D) Explanation: In research—especially within mass communication—abstract models serve a specific purpose. They help researchers think about conceptual issues, explore non-causal relationships, and understand reasoning structures. These models simplify reality

In research, abstract models are not applied to Read More »

Who defined development communication for the first time in 1970s

Leave a Comment / Dec 2015 (III), Development Communication, MCQ (Question-Answer), UGC-NET (Paper III) /

Identify the person who defined development communication for the first time in 1970s (A) Christina Ogan (B) Rosemary Righter (C) Nora C Quebral (D) William Hachten Correct Ans: (C) Explanation: In the 1970s, Nora C. Quebral became the first scholar to formally define development communication, which completely shifted the way communication scholars and practitioners understood

Who defined development communication for the first time in 1970s Read More »

Diffusion of Innovation Theory recognises non-adopters of innovations

Leave a Comment / Dec 2015 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

The Diffusion of Innovation Theory recognises non-adopters of innovations as (A) majority (B) minority (C) late adopters (D) laggards Correct Ans: (D) Explanation: The Diffusion of Innovation Theory, developed by Everett Rogers, explains how new ideas and technologies spread through society over time. It divides adopters into five categories: innovators, early adopters, early majority, late

Diffusion of Innovation Theory recognises non-adopters of innovations Read More »

A television programme becomes a text when it activates   

Leave a Comment / Dec 2015 (III), MCQ (Question-Answer), Television, UGC-NET (Paper III) /

A television programme becomes a text when it activates    (A) profit motivates (B) meanings (C) producers (D) channels Correct Ans: (B) Explanation: In media studies, a television programme becomes a text when it does more than just entertain or inform—it activates meanings that viewers can interpret. This transformation happens the moment content starts carrying cultural,

A television programme becomes a text when it activates    Read More »

The goal of critical theory in communication is deemed to change

Leave a Comment / Dec 2015 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

The goal of critical theory in communication is deemed to change the existing ________. (A) administrators (B) realities (C) societal priorities (D) exchange values Correct Ans: (B) Explanation: Critical theory in communication doesn’t just aim to describe media systems or analyze them on the surface. Instead, it goes much deeper. It seeks to challenge and

The goal of critical theory in communication is deemed to change Read More »

error: Content is protected !!
Scroll to Top