Marshall McLuhan

Match the Authors with Their Influential Media Books

Match the following:  (List I- Author) (List II- Book) (a) Marshall Mac Luhan (i) The Media Equation (b) I A Richards (ii) Discourse Ethics (c) Jurgen Habermas (iii) Meaning of Meaning (d) Byron Reeves (iv) Media Ecology Codes: (a) (b) (c) (d) (A) (i) (iii) (iv) (ii) (B) (iii) (iv) (i) (ii) (C) (ii) (iii) […]

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Who used the concept of ‘rear-view mirrorism’ in communication?

Who used the concept of ‘rear-view mirrorism’ in communication? (A) Sean McBride (B) C. P. Snow (C) Naomi Klein (D) Marshall McLuhan Correct Ans: (D) Explanation:Marshall McLuhan, the renowned communication theorist, introduced the idea of rear-view mirrorism to describe how societies often understand new media by comparing them to old ones. According to McLuhan, we

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Authors and Their Landmark Books

Match List-I (Author) with List-II (Book):  List I (Author) List II (Book) (a) John Milton (i) Men, Media and Messages (b) J.S. Mill (ii) Understanding Media (c) Marshall McLuhan (iii) Aeropagitica (d) Wilbur Schramm (iv)  On Liberty Codes: (a) (b) (c) (d) (A) (i) (iii) (ii) (iv) (B) (iii) (iv) (ii) (i) (C) (ii) (iii)

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Match the Concepts with Authors

Match the list I (concepts) with list II (authors):   List I- (concepts) List II- (authors) (a) Global village (i) Herbert Schiller  (b) Cultural Imperialism (ii) Marshall McLuhan  (c) Many voices one world (iii) Cees Hamelink  (d) Cultural Autonomy (iv) Sean Macbride  Codes: (a) (b) (c) (d) (A) (iii) (iv) (i) (ii) (B) (i) (iii) (iv)

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Day wise DMCQ

Day 42- Daily Mass Communication Quiz (DMCQ)

1. Which theory argues that media does not have a direct impact on audiences but instead reinforces pre-existing beliefs and opinions? a) Limited Effects Theory b) Uses and Gratifications Theory c) Cultivation Theory d) Hypodermic Needle Theory Correct Answer: a) Limited Effects Theory Explanation: Limited Effects Theory posits that media has a minimal effect on

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Day wise DMCQ

Day 36- Daily Mass Communication Quiz (DMCQ)

Journalism and Mass Communication Objective Questions (DMCQ) Q1. The process of controlling the flow of information is (a) Media event(b) Media strategy(c) Frequenting(d) Gatekeeping Correct Answer: (D) Gatekeeping Explanation- Gatekeeping is the process by which information is filtered and controlled before being disseminated to the public. Q2. The first ever language newspaper in India was

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Who is the father of the mathematical theory of communication?

Getting ready for the UGC-NET exam or any other exam in Journalism and Mass Communication can be challenging. But with JMC Study Hub, it doesn’t have to be! We know that aspirants sometimes find it hard to understand the concepts, so weโ€™re here to help. In this blog post, explanations of the questions will give a betterย understanding.

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Match List I Books with List II Writer

Getting ready for the UGC-NET exam or any other exam in Journalism and Mass Communication can be challenging. But with JMC Study Hub, it doesn’t have to be! We know that aspirants sometimes find it hard to understand the concepts, so weโ€™re here to help. In this blog post, explanations of the questions will give a betterย understanding.

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