Read the following passage and answer the questions. Global village proponents see the world community coming closer together as a common culture is negotiated and, not incidentally as we became more economically interconnected. “We are witnessing the revolution of the empowerment of the media consumer,” argues Reuters Television Director Enrique Jara. There should be little […]
Impact of the Global Village on Culture and Media Read More »
Match the list I (concepts) with list II (authors): List I- (concepts) List II- (authors) (a) Global village (i) Herbert Schiller (b) Cultural Imperialism (ii) Marshall McLuhan (c) Many voices one world (iii) Cees Hamelink (d) Cultural Autonomy (iv) Sean Macbride Codes: (a) (b) (c) (d) (A) (iii) (iv) (i) (ii) (B) (i) (iii) (iv)
Match the Concepts with Authors Read More »
1. Which theory argues that media does not have a direct impact on audiences but instead reinforces pre-existing beliefs and opinions? a) Limited Effects Theory b) Uses and Gratifications Theory c) Cultivation Theory d) Hypodermic Needle Theory Correct Answer: a) Limited Effects Theory Explanation: Limited Effects Theory posits that media has a minimal effect on
Day 42- Daily Mass Communication Quiz (DMCQ) Read More »
Keywords- Rostow, Shannon and Weaver, Marshal McLuhan, Herbert Spencer. It is already solved questions and this match the following question is related with authors and their idea which were asked in previous paper of UGC-NET exams (Journalism and Mass Communication). It contains authors like ‘Rostow, Shannon and Weaver, Marshal McLuhan, Herbert Spencer.‘ and their concepts
Match the following questions with explanation- Series 8- (Mass Communication) Read More »
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