The country in which the print medium is growing fast in the world is (A) The United States (B) France (C) Canada (D) India Correct Ans: (D) Explanation: Among all countries, India stands out as the fastest-growing print medium. While digital media has gained popularity worldwide, print newspapers and magazines continue to thrive in India. […]
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All non-digitised media are now-a-days identified as (A) Non-digital media (B) Analogue media (C) Non-interactive media (D) Textual media Correct Ans: (B) Explanation: Analogue media refers to all non-digitized media formats that store information in continuous physical signals rather than binary code. Unlike digital media, which represents data in 0s and 1s, analogue media records
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Narrowcasting has a (A) Mass audience (B) Massive audience (C) Specific audience (D) Non-geographical audience Correct Ans: (C) Explanation: Narrowcasting focuses on delivering content to a specific audience rather than broadcasting to the general public. Unlike mass communication, which aims to reach a broad audience, narrowcasting targets select groups based on their interests, demographics, or
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Redundancy helps in solving the problems associated with (A) The equipment (B) The law (C) The audience (D) The political system Correct Ans: (C) Explanation: Redundancy plays a crucial role in solving audience-related communication problems. It refers to the repetition of information to enhance understanding and clarity. This technique ensures that the message reaches the
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Mass communication gets filtered by (A) Audience (B) Media (C) Gatekeepers (D) Encoders Correct Ans: (C) Explanation: Gatekeepers play a crucial role in mass communication by filtering and controlling information before it reaches the public. Editors, journalists, and media executives actively decide which news stories to publish, broadcast, or remove. They consider factors like relevance,
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The creative function of communication is important in (A) Encoding (B) Feedback (C) Rituals (D) Propaganda Correct Ans: (D) The creative function of communication plays a vital role in propaganda. It helps in shaping messages that persuade, influence, and mobilize people toward a specific belief or action. Through symbols, storytelling, visuals, and emotional appeal, propaganda
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Assertion (A): Editing is a lost art in print journalism. Reason (R): These days, language precision is not a qualification for recruitment by newspapers. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R) is false.
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Assertion (A): The print media in India are registering increase in circulation unlike the developed countries. Reason (R): Increased literacy and expanding market have contributed for consolidation of print media. (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A)
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