Assertion

Importance of Public Relations in Management

Assertion (A): Public relations is an essential function of management. Reason (R): Public relations helps to raise the motivational levels of the employees. (A) Both (A) and (R) are true (B) Both (A) and (R) are true but (R) is not the correct explanation of (A) (C) (A) is true but (R) is false (D) […]

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Audience Needs and Media Content in India

Assertion (A): Content of Indian media is determined by the needs of the audiences. Reason (R): Media research helps to determine the information needs of the people. (A) Both (A) and (R) are true (B) Both (A) and (R) are true but (R) is not the correct explanation of (A) (C) (A) is true but

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The Future of Newspapers in the Digital Age

Assertion (A): In the near future newspapers will disappear. Reason (R): The rate of growth of television and Internet is very high. (A) Both (A) and (R) are true (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A) (C) (A) is true, but (R) is false (D) (A)

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Media Content and Its Societal Impact

Assertion (A): Content of media effectively influences the subject matter of the group communication in the society.  Reason (R): Content of media is the mirror image of the society.  (A) Both (A) and (R) are true  (B) Both (A) and (R) are true but (R) is not the correct explanation of (A)  (C) (A) is

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Ethics and Challenges in Embedded Journalism

Assertion (A): Embedded journalism is unethical.  Reason (R): Embedded media persons are bound to project the employerโ€™s point of view.  (A) Both (A) and (R) are true  (B) Both (A) and (R) are true but (R) is not the correct explanation of (A)  (C) (A) is true but (R) is false  (D) (A) is false

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Internet and Confidential Communication: A Closer Look

Assertion (A): Internet is a medium of confidential communication between members of a group.  Reason (R): On internet any message can be accessed by anyone else.  (A) Both (A) and (R) are true  (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A)  (C) (A) is true, but (R)

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How Technological Convergence Reduces the Digital Divide?

Assertion (A): Convergence of technologies has reduced the digital divide. Reason (R): Technologies are value loaded. (A) Both (A) and (R) are true (B) Both (A) and (R) are true but (R) is not the correct explanation of (A) (C) (A) is true but (R) is false (D) (A) is false but (R) is true

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