Assertion (A): Public relations is an essential function of management.

Reason (R): Public relations helps to raise the motivational levels of the employees.

(A) Both (A) and (R) are true

(B) Both (A) and (R) are true but (R) is not the correct explanation of (A)

(C) (A) is true but (R) is false

(D) (A) is false but (R) is true

Correct Ans: (A)

Explanation:
The assertion (A) states that public relations is an essential function of management. This is true, as public relations (PR) plays a key role in maintaining and enhancing the relationship between an organization and its stakeholders, including employees, customers, and the public. PR is crucial for building and maintaining a positive image of the organization, addressing public concerns, and promoting effective communication.

The reason (R) claims that public relations helps to raise the motivational levels of employees. This is also true. PR activities, such as internal communications, employee recognition programs, and transparent management practices, can significantly boost employee morale and motivation. By keeping employees informed and engaged, PR helps foster a positive work environment, which leads to improved productivity and job satisfaction.

Both assertion (A) and reason (R) are true, and (R) provides a valid explanation of why PR is essential for management. It contributes to employee motivation and overall organizational success. Therefore, the correct answer is (A).