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Communication
Semiology Microscopic Approach to Text Analysis
Assertion (A): Unlike mass communication, semiology prefers a microscopic approach....
Communication
The Power Value of Communication
Assertion (A): Communication has power value. Reason (R): Those who...
Dec 2007 (II)
The Role of Time in Television News Production
Assertion (A): Time is not an important factor in television...
Dec 2007 (II)
The Role of Time-Value in Broadcast News
Assertion (A): A story’s duration in a newscast reflects its...
Dec 2007 (II)
Understanding Beats in Journalism
Assertion (A): Beats are nothing but a strategy of rewards...
Dec 2007 (II)
Media Persons and Compliance with Organisational Policies
Assertion (A): Most media persons comply with the policies of...
June 2007 (II)
Consumer Society and the Influence of Advertising
Assertion (A): In a consumer society, happiness is defined as...
Advertising and Marketing Communication
The Vanishing Line Between Advertising and Public Relations
Assertion (A): The line of distinction between advertising and public...