Selective presentation of facts and quotes in supports of certain opinions is referred to as
- Cherry picking
- Time craft
- Propaganda
- Selective publicity
Correct Ans: (A)
Explanation:
In media and communication, the term cherry-picking refers to selectively choosing facts, data, or quotes that support a specific viewpoint while ignoring contradictory information. This technique can mislead audiences by presenting an incomplete or biased picture of reality.
How Cherry-Picking Works:
- Selecting Favorable Information: A journalist, researcher, or politician may highlight only the facts that support their argument while ignoring opposing evidence.
- Omitting Context: Quotes or statistics may be taken out of context to strengthen a claim.
- Creating a Misleading Narrative: By presenting one-sided information, cherry-picking can shape public perception and influence opinions.
Examples of Cherry-Picking:
- Media Reports: News outlets may focus on certain statistics while ignoring others to support a political stance.
- Scientific Studies: Researchers might only cite studies that align with their hypothesis while ignoring conflicting research.
- Political Speeches: Politicians often highlight achievements while downplaying failures to control public opinion.
Why Cherry-Picking Is Problematic:
- Promotes Misinformation: It creates an incomplete or distorted version of the truth.
- Reduces Critical Thinking: Audiences may accept biased information without questioning its validity.
- Affects Decision-Making: In politics, business, and journalism, cherry-picking can lead to poor judgments based on selective evidence.
In contrast, ethical journalism and research emphasize balanced reporting by presenting all relevant facts. Therefore, recognizing cherry-picking helps audiences develop media literacy and make informed decisions.