Find out the chronological sequence of films that were most popular in the US during 1899-1907: (A) Pajama Girl, Philadelphia, Inquirer, The Great Train Robbery, The Woman at the bath (B) The Woman at the bath, The Great Train Robbery, Pajama Girl, Philadelphia Inquirer (C) Pajama Girl, The Woman at the bath, The Great Train […]
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Find out the correct chronological sequence of following PR associations (A) PRSA, IPRA, PRCI, PRSI (B) PRCI, PRSA, IPRA, PRSI (C) IPRA, PRSA, PRSI, PRCI (D) PRSI, PRSA, IPRA, PRCI Correct Ans: (C) Explanation: Public Relations (PR) associations have significantly shaped the profession worldwide. Over the years, their establishment has reflected the evolution of PR
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Find out the correct sequence of the stages in E.M. Roger’s model of diffusion of innovations: (A) Knowledge, decision, persuasion, confirmation (B) Knowledge, persuasion, decision, confirmation (C) Knowledge, confirmation, persuasion, decision (D) Knowledge, persuasion, confirmation, decision Correct Ans: (B) Explanation: E.M. Rogers’ diffusion of innovations model describes how new ideas and technologies spread within a
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Assertion (A): Media management in India is slowly adopting western business practices at the cost of traditional values and ethics. Reason (R): Global integration has necessitated the adoption of new corporate practices and inevitably, the traditional values are forgotten. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but
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Assertion (A): No significant code can be separated from the social practices of its users. Reason (R): Language used by people does not have any significant relationship with their routine actions and activities. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation
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Assertion (A): A photograph is an icon, smoke is an index of fire and a word is a symbol. Reason (R): Because each category shows a different relationship between a sign and its object. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct
Understanding Icons, Indexes, and Symbols in Semiotics Read More »
Assertion (A): Iconic languages, for example Photography work differently. Reason (R): Here the paradigms are clearly defined. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but (R) is false. (D) (A) is false, but (R)
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Assertion (A): Development means equal access to products, services and opportunities on purely economic terms. Reason (R): Bits and watts increase mass production and consumption, resulting in modernized poverty. Codes: (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A)
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