The word ‘press’ is a _______ for all newspapers.(A) Simile(B) Hyperbole(C) Metaphor(D) Metonym Correct Ans: (D) Explanation: In the field of mass communication, the word “press” is commonly used as a metonym for newspapers. To clarify, a metonym is a figure of speech where one word or phrase is used to stand in for another […]
The word ‘press’ is a _ for all newspapers. Read More »
Job press refers to(A) Employment News(B) Government Press(C) Journalistic Writing(D) Commercial Printing Correct Ans: (D) Explanation: In the print media industry, the term “Job Press” holds a specific meaning that differs significantly from journalistic writing or public employment publications. Job Press specifically refers to the commercial printing sector. This sector produces a wide range of
Job press refers to Read More »
A new daily newspaper in English published by an established newspaper house that has its editions from Mumbai and Bangaluru is(A) DNA(B) Millennium post(C) India post(D) National standard Correct Ans: (D) Explanation: In the ever-evolving field of print media, media houses continuously explore new opportunities to expand their readership. One such strategic move involves launching
The Emergence of ‘National Standard’ as a New English Daily Read More »
Public access broadcasting is part of(A) Deliberative democracy(B) Numerical democracy(C) Mediated democracy(D) Fragmented democracy Correct Ans: (A) Explanation: Public access broadcasting plays a crucial role in deliberative democracy. It gives ordinary citizens a platform to voice opinions, share ideas, and engage in public dialogue. As a result, it strengthens the foundations of an open and
Public access broadcasting is part of Read More »
Communist media philosophy believes in using the media for(A) Entertaining the masses(B) Planning sound objectives(C) Elevating public tastes(D) Counter revolutionary methods Correct Ans: (C) Explanation: Communist media philosophy strongly supports the idea of using media for educating and uplifting society. It does not treat media as a tool for profit or entertainment alone. Instead, it
Communist media philosophy believes in using the media for Read More »
The concept of stereotypes was advocated in mass media by(A) Michael Foucolt(B) Walter Lippman(C) William Raymonds(D) Robert Herman Correct Ans: (B) Explanation: Walter Lippmann introduced the concept of stereotypes in the mass media field. In his book Public Opinion (1922), he explained how people form perceptions based not on direct experience but on simplified mental
The concept of stereotypes was advocated in mass media by Read More »
Gerbner identifies a true information point beyond the normal elements of communication process. What is the point?(A) Destination(B) Event(C) Message(D) Context Correct Ans: (B) Explanation: George Gerbner, a key figure in communication theory, offered a unique perspective on how communication truly begins. He identified the “event” as the most crucial and original element in the
Gerbner identifies true information point beyond normal elements Read More »
Journalism that promotes civic commitment and citizen participation in democratic processes is known as(A) Advocacy Journalism(B) Public Journalism(C) Alternative Journalism(D) Counter media Correct Ans: (B) Explanation: Public journalism, also known as civic journalism, plays a vital role in supporting democratic societies. It aims to go beyond simply reporting the news. Instead, it encourages citizen engagement,
Journalism that promotes civic commitment and citizen participation Read More »
