Growth of Vernacular Newspapers in India: Key Factors
Assertion (A): There has been a steady growth in the circulation of vernacular newspapers in
Category: UGC-NET (Paper II)
India as an Information Society: Analyzing Economic Factors
Assertion (A): India is an information society. Reason (R): An information society is that in
Viewer Fatigue and the Evolution of News Programming
Assertion (A): Viewer fatigue resulted in change in the content of news programing. Reason (R):
Women and Television Serials: Viewing Patterns in India
Assertion (A): Women view television serials/soaps more than men. Reason (R): Majority of women in
Understanding Advertising Messages and Their Purpose
Assertion (A): Advertising messages tell us what the advertiser wants to say to the customers.
Right to Information Act (2005): Promoting Transparency in India
Assertion (A): Right to information Act (2005) was enacted in India to bring in transparency
Structuralism and Semiology: Focus on Latent Content
Assertion (A): In structuralism and semiology attention is directed to latent rather than to manifest
The Growth of Religious TV Channels in India
Assertion (A): There is a rise in the number of ‘Religious TV Channels. Reason (R):