Ferdinand de Saussure

Match the Pioneering Communication Scholars with Their Countries

Match the following:   (List I- Author) (List II- Country) (a) C S pierce (i) Switzerland (b) Ferdinand de Saussuse (ii) France (c) Roland Barthes (iii) Great Britain (d) Stuart Hall (iv) The United States of America Codes: (a) (b) (c) (d) (A) (iii) (iv) (i) (ii) (B) (iv) (i) (ii) (iii) (C) (ii) (iii) (iv) […]

Match the Pioneering Communication Scholars with Their Countries Read More »

Structuralism is derived from the works of

Structuralism is derived from the works of(A) Octovia piz(B) Jurgen Habermes(C) David Holmes(D) Ferdinand de Saussure Correct Ans: (D) Explanation: Ferdinand de Saussure introduced structuralism, which later transformed language, communication, and media studies. He emphasized that language operates as a structured system of signs, where each sign includes a signifier (sound or symbol) and a

Structuralism is derived from the works of Read More »

Ferdinand de Saussure was, in his analysis, concerned only with

Ferdinand de Saussure was, in his analysis, concerned only with (A) Indices (B) Entropy (C) Associations (D) Symbols Correct Ans: (D) Explanation: Ferdinand de Saussure, a Swiss linguist, is known as the founder of semiotics. His theory focused on symbols, particularly in the study of language. He argued that language is a structured system of

Ferdinand de Saussure was, in his analysis, concerned only with Read More »

Relationship of sign to others in its system is called by Saussure

The relationship of the sign to others in its system is called by Saussure as (A) Reality (B) Externality (C) Changeability (D) Value Correct Ans: (D) Explanation: Ferdinand de Saussure introduced the concept of value in semiotics. He explained that a sign’s meaning depends on its relationship with other signs in a system. Instead of

Relationship of sign to others in its system is called by Saussure Read More »

Understanding Semiotics and Semiology: The Study of Signs

Read the following passage and answer question: The Swiss Linguist Ferdinand de Saussure is the founder of semiology, and the American philosopher Charles Sanders Peirce is the founder of semiotics – both sciences are involved with how to interpret signs. In recent years, in part to make life simpler for ourselves, we have taken to

Understanding Semiotics and Semiology: The Study of Signs Read More »

error: Content is protected !!