Assertion (A): Communication has power value. Reason (R): Those who possess power of communication try to control and
Tag: Assertion
The Role of Time in Television News Production
Assertion (A): Time is not an important factor in television news production. Reason (R): Journalists cannot explain what
The Role of Time-Value in Broadcast News
Assertion (A): A story’s duration in a newscast reflects its news-worthiness. Reason (R): Time-value is important in broadcast
Understanding Beats in Journalism
Assertion (A): Beats are nothing but a strategy of rewards to journalists. Reason (R): Beats are hierarchical and
Media Persons and Compliance with Organisational Policies
Assertion (A): Most media persons comply with the policies of respective media organisations. Reason (R): Because they fear
Consumer Society and the Influence of Advertising
Assertion (A): In a consumer society, happiness is defined as a pleasure through spending. Reason (R): Because TV
The Growing Local Editions of Big Newspapers
Assertion (A): Big newspapers with their local editions have become more local newspapers than what they are supposed
The Vanishing Line Between Advertising and Public Relations
Assertion (A): The line of distinction between advertising and public relations is vanishing. Reason (R): Corporate impact is