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Mass Media assertion and reason

Assertion (A): Mass media mostly provide the contents of audience choice

Reason (R): Media persons suffer from pluralistic ignorance and hence, this arrangement.

(A) Both (A) and (R) are true.

(B) Both (A) and (R) are true, but (R) is not the correct explanation.

(C) (A) is true, but (R) is false

(D) (A) is false, but (R) is true

Correct Ans: (D)

Explanation:

Assertion (A) states that mass media primarily provide content based on audience choice, which is generally true. Mass media often focus on delivering content that appeals to the audience’s preferences, as this is key to retaining viewership and maintaining advertising revenue.

Reason (R) suggests that media persons suffer from pluralistic ignorance, which refers to the phenomenon where individuals in a group are unaware of how others feel or think about a particular issue. While this concept might apply to certain situations in media production, it does not directly explain why mass media provides content based on audience choice. Therefore, while assertion (A) is correct, reason (R) does not accurately explain it.

Thus, the correct answer is (D) โ€“ Assertion (A) is true, but Reason (R) is false.

Assistant Professor
Dr. Ranjan Kumar

Founder & Educator

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