When public relations personnel manage news in the media, it is?
When public relations personnel manage news in the media, it is termed? (A) Spin doctoring (B) News commitment
March 7, 2025
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Category: UGC-NET (Paper II JMC)
Lobbying is an activity of
Lobbying is an activity of (A) Publicists (B) Propagandists (C) Public relationists (D) Media Managers Correct Ans: (C)
March 7, 2025
Saatchi and Saatchi is an agency that specializes in
Saatchi and Saatchi is an agency that specializes in (A) Advertising (B) Public Relations (C) Event Management (D)
March 7, 2025
Specimens of advertisements are kept in
Specimens of advertisements are kept in (A) The log book (B) The sample book (C) The copy book
March 7, 2025
When a straight forward proposition is used in advertising, it is
When a straight forward proposition is used in advertising, it is called (A) Emotional approach (B) Dogmatic approach
March 7, 2025
A document that describes the target market, budget, strategy is
In advertising, a document that describes the target market, budget, creative strategy and objective is known as (A)
March 7, 2025
A study of a specific population as it changes over a period of time
A study of a specific population as it changes over a period of time is known as (A)
March 7, 2025
Lifestyle segmentation research investigates respondents
Lifestyle segmentation research investigates respondents (A) Education (B) Income (C) Occupation (D) Interests Correct Ans: (D) Explanation: Lifestyle
March 7, 2025