Film and visual communication
April 30, 2026
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Gatefold can be mostly seen in (A) Magazines (B) Newspapers (C) Books (D) Posters Correct Ans: (A) Explanation:
The deontological theory of Immanuel Kant prescribed categorical imperatives based on (A) Public Opinion (B) Moral Law (C)
According to Umberto Eco, aberrant decoding takes place in a (A) Tribal society (B) Farming society (C) Mass
The creative function of communication is important in (A) Encoding (B) Feedback (C) Rituals (D) Propaganda Correct Ans:
‘Enlightened self-interest’ is the notion behind (A) Risk management (B) Event management (C) Corporate social responsibility (D) Publicity
The process school of communication leans heavily on (A) Linguistics (B) Applied arts (C) Semiotics (D) Social sciences