June 2010 (II)
PR-mix is a blend of
PR-mix is a blend of (A) population mix (B) promotion mix (C) propaganda mix (D) external media mix Correct Ans: (B)
February 10, 2025
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Dr. Ranjan Kumar
Founder & Educator
Advertising and Marketing Communication
Presentation of a POP advertisement is known as
Presentation of a POP advertisement is known as (A) layout (B) dummy (C) thumbnail (D) display stand Correct Ans: (D) Explanation:
February 10, 2025
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Advertising and Marketing Communication
The Gestalt theory in advertising signifies
The Gestalt theory in advertising signifies (A) straight forwardness (B) totality (C) openness (D) compactness Correct Ans: (B) Explanation: Gestalt theory
February 10, 2025
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Advertising and Marketing Communication
The concept of monochromic behaviour is related to
The concept of monochromic behaviour is related to (A) advertising (B) public relations (C) television (D) internet Correct Ans: (A) Explanation:
February 10, 2025
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June 2010 (II)
Photomatic means a series of
Photomatic means a series of (A) photographs presented with a sound track. (B) storyboard drawings. (C) visuals in a video format.
February 10, 2025
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Film and visual communication
Ambient light is a
Ambient light is a (A) natural light available to shoot (B) dim-night light available to shoot (C) back light placed behind
February 10, 2025
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