The code of ethics followed by Doordarshan forbids:
(A) Rural Development Publicity Programmes
(B) Preparation of Audience Profile
(C) Criticism of Friendly Countries
(D) Government Sector News
Correct Ans: (C)
Explanation:
Doordarshan, India’s public broadcaster, follows a strict code of ethics that regulates its content. One of its key restrictions forbids the criticism of friendly countries. Since Doordarshan operates under government guidelines, this rule ensures that news coverage does not harm diplomatic ties or create tensions with allied nations.
For example, if a friendly country faces political unrest or policy controversies, Doordarshan avoids direct criticism. Instead, it may report neutrally or focus on official government statements. While private news channels have more editorial freedom, Doordarshan must align with India’s foreign policy interests. This regulation reflects the broadcaster’s role in promoting national and international harmony.
Now, let’s evaluate the incorrect options. Rural development publicity programs align with Doordarshan’s mandate to educate and inform citizens, so they are not forbidden. Preparation of audience profiles helps broadcasters understand viewership trends, making it an essential research tool rather than an ethical violation. Government sector news is a primary function of Doordarshan, as it covers government policies, public welfare initiatives, and official statements. Clearly, none of these options fit the restriction mentioned in Doordarshan’s ethical guidelines.
In conclusion, Doordarshan prohibits criticism of friendly countries to uphold diplomatic decorum. Since it functions as a public service broadcaster, it must balance journalistic integrity with national interests. This rule highlights how media ethics and government policies intersect in state-run broadcasting.