A visual path that flows from the upper corner to the lower right is identified as: (A) visual index (B) visual flight (C) optical crossline (D) gutenberg diagonal Correct Ans: (D) Explanation:In visual communication, designers often follow principles that guide the viewer’s eye smoothly across a layout. One such principle is the Gutenberg Diagonal, a […]
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In newspaper design, weight means: Correct Ans: (C) Explanation:In newspaper design, weight does not refer to how heavy something is physically. Instead, it points to optical weight—how visually strong or dominant an element appears on the page. Designers use this concept to lead the reader’s eye and establish a clear reading path. Optical weight depends
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When the first and last columns have solid text, it becomes (A) Vertical layout (B) Horizontal layout (C) Circus layout (D) Frame layout Correct Ans: (D) Explanation In newspaper design, a Frame Layout appears when solid text fills both the first and last columns, enclosing the content in the middle. This layout creates a border-like
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