Two Step Flow Theory

One liner quiz on models and theories of mass communication

TQTP (Twenty Question Test Paper) on the topic ‘models and theories of mass Communication’ Questions Answer Robert Merton advocated which theory of communication? Middle range theory Who gave the ‘Linear model of communication’?   Shannon and weaver Name the communication models based on linear model of communication.   Aristotle model, Shannon and weaver model and […]

One liner quiz on models and theories of mass communication Read More »

Models and Theories of Mass Communication- Quick revision notes

Important Models and Theories of Mass Communication

All the important models and theories are listed below in chronological order and very useful for NET-JRF preparation. SL No Theories Given by 1. Magic Bullet Theory Lasswell (1938) 2. Lasswell Model Lasswell (1948) 3. Shannon and Weaver Model Shannon and Weaver (1949) 4. Modernisation Theory Daniel Learner (1950) 5. ABX Model Theodore M Newcomb

Important Models and Theories of Mass Communication Read More »

Want to crack UGC-NET Exam?

Courses out for June 2024 Exam.

Hurry up now.