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The main purpose of asymmetric two-way model of public relations

Leave a Comment / June 2012 (III), MCQ (Question-Answer), Public Relation & Corporate Communication, UGC-NET (Paper III) /

The main purpose of asymmetric two-way model of public relations is (A) Distortion of facts (B) Scientific persuasion (C) Personality promotion (D) Discourage competition  Correct Ans: (B) Explanation: The asymmetric two-way model in public relations aims to persuade the audience using research and strategic communication. James E. Grunig and Todd Hunt introduced this model as […]

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The distance between the two consecutive divisions is equal, is:

Leave a Comment / June 2009 (II), MCQ (Question-Answer), Research Methodology, UGC-NET (Paper II) /

In statistical measurement, a level of measurement in which the distance between the two consecutive divisions is equal, is called:  (A) Ordinal level (B) Nominal level (C) Interval level (D) Ratio level Correct Ans: (C) Explanation: The interval level of measurement refers to a scale where the difference between two consecutive values is always equal.

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The use of scientific research methods in Journalism is known as: 

Leave a Comment / Journalism, June 2008 (II), MCQ (Question-Answer), UGC-NET (Paper II) /

The use of scientific research methods in Journalism is known as:  (A) Armchair Journalism  (B) Analytical Journalism  (C) Precision Journalism  (D) Sting Journalism Correct Ans: (C) Explanation: Precision journalism refers to the application of scientific research methods in journalism. Journalists use data analysis, statistical tools, and research techniques to produce fact-based and accurate reports. This

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