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media and society

Through the correlation function, mass media help shape

Leave a Comment / June 2014 (III), Mass Media, MCQ (Question-Answer), UGC-NET (Paper III) /

Through the correlation function, mass media help shape(A) Traditions(B) Environment(C) Public Opinion(D) Customs Correct Ans: (C) Explanation: Mass media actively shape public opinion through their correlation function, which involves analyzing, interpreting, and presenting information in a way that influences societal perceptions. By selecting, framing, and emphasizing particular news stories, media outlets direct public attention toward […]

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The book, ‘Bias of Communication’ was written by

Leave a Comment / MCQ (Question-Answer), Sept 2013 (III), Thinkers, Authors & their books, UGC-NET (Paper III) /

The book, ‘Bias of Communication’ was written by (A) Harold Innis (B) Herbert Gans (C) D. R. Leduc (D) J.H. Boyer Correct Ans: (A) Explanation: Harold Innis wrote The Bias of Communication to explore how different forms of media influence societies. His work highlights the connection between communication technology and power structures. First, Innis argues

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