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meaning-making

A dynamic interaction between reader and message will result in: 

Leave a Comment / June 2015 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

A dynamic interaction between reader and message will result in:  (A) conflict (B) similarity (C) meaning (D) focus Correct Ans: (C) Explanation:In communication theory, the dynamic interaction between a reader and a message is fundamental to how meaning is created. Unlike the outdated notion that messages carry fixed meanings, modern approaches recognize that communication is […]

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The concept of valid knowledge is discussed as part of: 

Leave a Comment / June 2015 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

The concept of valid knowledge is discussed as part of:  (A) political communication (B) cultural communication (C) structural communication (D) post-structuralist communication Correct Ans: (B) Explanation:Cultural communication deals with how people from different societies exchange meanings, practices, and beliefs. In this context, the concept of valid knowledge becomes essential because it defines what a group

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For Roland Barthes, myth is a system of

Leave a Comment / June 2014 (III), Mass Media, MCQ (Question-Answer), UGC-NET (Paper III) /

For Roland Barthes, myth is a system of(A) Contrasts(B) Morality(C) Precepts(D) Communication Correct Ans: (D) Explanation: Roland Barthes viewed myth as a system of communication rather than just a collection of traditional stories. He argued that myths are socially constructed narratives that shape how people interpret the world. Through media, advertising, and cultural symbols, myths

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When codes govern signs, when assembled together, they become

Leave a Comment / Dec 2013 (II), Mass Media, MCQ (Question-Answer), UGC-NET (Paper II) /

When codes govern signs, and when assembled together, they become (A) Texts (B) Paradigms (C) Contexts (D) Symbol Correct Ans: (A) Explanation: Codes actively structure signs, and when people assemble these signs, they create texts. In semiotics, codes establish rules that shape how individuals structure and interpret signs. These codes allow people to understand language,

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