The addressability of mass communication is altered by (A) The digital media (B) The folk media (C) The
Tag: Mass Communication
Chronological Order of Major Broadcasting Initiatives
Identify correct sequence of events taken place. (A) Kisan Vani Programme, Digital Radio Transmission, Bhasa Bharati Channel, Service
The book, ‘Bias of Communication’ was written by
The book, ‘Bias of Communication’ was written by (A) Harold Innis (B) Herbert Gans (C) D. R. Leduc
A single value that represents a typical score in a distribution is
A single value that represents a typical score in a distribution is known as (A) Limited value (B)
Narrowcasting has a
Narrowcasting has a (A) Mass audience (B) Massive audience (C) Specific audience (D) Non-geographical audience Correct Ans: (C)
Reaching maximum number of people at the least cost by media
Reaching the maximum number of people at the least possible cost by media is called (A) Media manipulation
The positivist paradigm, adopted by researchers in Mass Comm,
The positivist paradigm, adopted by researchers in Mass Communication, makes a liberal use of (A) Descriptions (B) Fictional
The Scope of Historical Research in Mass Communication
Assertion (A): Historical research in mass communication is more than chronological. Reason (R): It is more events oriented
