Scientific research in mass communication demands the demonstration of (A) Continuity (B) Permanence (C) Transitivity (D) Co-variation Correct
Tag: Mass Communication
Mass communication gets filtered by
Mass communication gets filtered by (A) Audience (B) Media (C) Gatekeepers (D) Encoders Correct Ans: (C) Explanation: Gatekeepers
The Limited effects model of mass communication was a counter to
The ‘Limited effects’ model of mass communication was a counter to (A) ABX model (B) Circular model (C)
Varghese Committee (1977 – 78) was formed to give
Varghese Committee (1977 – 78) was formed to give recommendations on: (A) Radio and TV popularity (B) Media
Evaluating Face-to-Face Communication vs. Mass Communication
Assertion (A): Face-to-Face communication is better than mass communication. Reason (R): Because face emits vibrations and leads to
Semiology Microscopic Approach to Text Analysis
Assertion (A): Unlike mass communication, semiology prefers a microscopic approach. Reason (R): In semiology, the emphasis is on
Long-term and indirect influences of mass communication
One of the long-term and indirect influences of mass communication is: (A) traditionalisation (B) socialisation (C) contemporisation (D)
Understanding Channel Noise in Mass Communication
Read the passage below and answer the questions that follow based on your understanding of the passage: NOISE