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Gerbner model

Matching Communication Models with Their Elements

Leave a Comment / Dec 2015 (III), Theories and Models, UGC-NET (Paper III) /

Match the following: List I- (Model) List II- (Elements) (a) Jakobson’s (i) E, E1 and SE (b) Westley and Mac Lean’s (ii) ABX triangle (c) Newcomb’s (iii) ABXC (d) Gerbner’s (iv) Constitutive factors Codes: (a) (b) (c) (d) (A) (i) (iv) (ii) (iii) (B) (iv) (iii) (ii) (i) (C) (iii) (ii) (i) (iv) (D) (ii) […]

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Gerbner identifies true information point beyond normal elements

Leave a Comment / June 2014 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

Gerbner identifies a true information point beyond the normal elements of communication process. What is the point?(A) Destination(B) Event(C) Message(D) Context Correct Ans: (B) Explanation: George Gerbner, a key figure in communication theory, offered a unique perspective on how communication truly begins. He identified the “event” as the most crucial and original element in the

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