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The Westley and McLean Model of communication identifies _____

Leave a Comment / Dec 2012 (III), MCQ (Question-Answer), Theories and Models, UGC-NET (Paper III) /

The Westley and McLean Model of communication identifies _______ role of the receiver. (A) The advocacy (B) The environmental (C) The gatekeeper (D) The behavioural Correct Ans: (D) Explanation: The Westley and McLean Model of communication emphasizes the behavioral role of the receiver. Unlike earlier models, which focused primarily on message transmission, this model recognizes […]

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Corporate Social Responsibility and Government Legislation

Leave a Comment / June 2012 (II), Mass Media, MCQ (Question-Answer), UGC-NET (Paper II) /

Assertion (A): The Government has made legislations on corporate social responsibility for effective community relations. Reason (R): The corporate giants must do their bit for national development.  (A) Both (A) and (R) are true. (B) Both (A) and (R) are true, but (R) is not the correct explanation of (A). (C) (A) is true, but

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