The Hawthorne Effect says that we do not always need to communicate. (A) words (B) media (C) communicators (D) action Correct Ans: (A) Explanation: The Hawthorne Effect refers to a psychological phenomenon where individuals modify their behavior because they know someone is observing them. Although the concept originated from workplace studies, it also reveals a deeper truth about communication: we do not always need to use words to communicate. Instead, people often communicate through actions, expressions, body language, and responses. The Hawthorne Effect highlights that observation alone can influence behavior, which means that the presence of another person—without a single word spoken—can change how someone acts. That’s powerful non-verbal communication in action. For instance, if a manager walks through a workspace, employees might suddenly become more focused—not because the manager says anything, but because they’re simply being watched. That response communicates awareness, accountability, and understanding—all without spoken language. This effect also shows up in media contexts. Reality shows, social media livestreams, and surveillance-based content all rely on people acting differently because they know they're on camera. This behavior, triggered by observation alone, communicates feelings like anxiety, pride, performance, or restraint—again, without any verbal communication. Now, let's review the other choices. Media refers to platforms for message delivery, but the Hawthorne Effect doesn’t focus on platforms—it focuses on human response to observation. Communicators are message senders, but this effect doesn’t require one to actively send messages. And action, while related to behavior, doesn’t address the concept of communication method—words do. Therefore, the correct answer is words. The Hawthorne Effect teaches us that communication doesn't always depend on speaking or writing. People can send and receive messages through simple presence, body language, or behavior. This redefines communication as something broader and more subtle than just words alone.